WHO WILL PROTECT THE RIGHTS OF SELLERS ?
Dear Amazon Representatives and Fellow Sellers,
In recent times, many of us selling on the Amazon Canada marketplace have been facing serious and ongoing challenges. Unfortunately, a growing number of bad-faith customers are exploiting the system, causing significant financial and emotional harm to honest, responsible sellers.
Despite our full compliance with Amazon’s policies and our consistent efforts to fulfill all customer-related obligations, including providing all requested documentation and evidence, we are finding that sellers’ voices are being increasingly overlooked.
Some of the key issues we are facing include:
Arbitrary and unjustified product returns without any explanation,
Unfair and baseless negative feedback,
Customers falsely claiming "Item not received" even when we provide clear photo and tracking proof of delivery,
A growing number of unjustified A-to-z Guarantee Claims being approved without proper investigation,
Amazon’s tendency to automatically side with customers without considering the seller’s provided evidence and explanation,
Our appeals being outright dismissed without proper evaluation, often followed by a generic response like “We stand by our decision.”
The A-to-z Guarantee Claim system, in particular, has become a tool of abuse. Some customers exploit this process solely to receive free products—even after confirming delivery and expressing satisfaction. This misuse leads to severe financial loss and erodes seller trust in the platform.
While we fully respect Amazon’s commitment to customer satisfaction, this principle is being misused—leaving honest sellers vulnerable, unprotected, and increasingly at a loss. Many of us are no longer trying to make a profit—we are simply trying not to incur further losses.
Our request is simple and fair:
We urgently ask for a more transparent and balanced dispute resolution system—one that considers both the customer’s and the seller’s rights equally.
We specifically call on Amazon to:
Carefully evaluate A-to-z Guarantee Claims,
Consider all supporting documentation submitted by sellers,
Take action against abusive customer behavior, and
Restore trust in the seller support process.
Sellers deserve to be heard. We need a system that protects us from fraud and acknowledges the effort and integrity of sellers operating within the rules.
We respectfully ask Amazon leadership to take our concerns seriously and implement necessary updates that will ensure fairness for all parties on the platform.
Sincerely,
On Behalf of Amazon Canada Sellers
TamiHause – Uğur Denizci
Note: Please I would like an official to get back to me.
WHO WILL PROTECT THE RIGHTS OF SELLERS ?
Dear Amazon Representatives and Fellow Sellers,
In recent times, many of us selling on the Amazon Canada marketplace have been facing serious and ongoing challenges. Unfortunately, a growing number of bad-faith customers are exploiting the system, causing significant financial and emotional harm to honest, responsible sellers.
Despite our full compliance with Amazon’s policies and our consistent efforts to fulfill all customer-related obligations, including providing all requested documentation and evidence, we are finding that sellers’ voices are being increasingly overlooked.
Some of the key issues we are facing include:
Arbitrary and unjustified product returns without any explanation,
Unfair and baseless negative feedback,
Customers falsely claiming "Item not received" even when we provide clear photo and tracking proof of delivery,
A growing number of unjustified A-to-z Guarantee Claims being approved without proper investigation,
Amazon’s tendency to automatically side with customers without considering the seller’s provided evidence and explanation,
Our appeals being outright dismissed without proper evaluation, often followed by a generic response like “We stand by our decision.”
The A-to-z Guarantee Claim system, in particular, has become a tool of abuse. Some customers exploit this process solely to receive free products—even after confirming delivery and expressing satisfaction. This misuse leads to severe financial loss and erodes seller trust in the platform.
While we fully respect Amazon’s commitment to customer satisfaction, this principle is being misused—leaving honest sellers vulnerable, unprotected, and increasingly at a loss. Many of us are no longer trying to make a profit—we are simply trying not to incur further losses.
Our request is simple and fair:
We urgently ask for a more transparent and balanced dispute resolution system—one that considers both the customer’s and the seller’s rights equally.
We specifically call on Amazon to:
Carefully evaluate A-to-z Guarantee Claims,
Consider all supporting documentation submitted by sellers,
Take action against abusive customer behavior, and
Restore trust in the seller support process.
Sellers deserve to be heard. We need a system that protects us from fraud and acknowledges the effort and integrity of sellers operating within the rules.
We respectfully ask Amazon leadership to take our concerns seriously and implement necessary updates that will ensure fairness for all parties on the platform.
Sincerely,
On Behalf of Amazon Canada Sellers
TamiHause – Uğur Denizci
Note: Please I would like an official to get back to me.
32 respuestas
Seller_VXA2aspMqpZ4o
Your post hits the nail on the head regarding the issues sellers face with buyer abuse of the system
We are an almost 10 year seller on this platform and have begun scaling back our product offerings on this site simply from being totally fed up with Amazon's complete disregard for it's sellers as it pertains to protecting us from abusive buyers.
We have on multiple occasions had to increase our prices on this platform just to cover losses related to buyer abuse. Amazon may think they are protecting buyers with their policies but all they are doing is making it more expensive for the honest buyers by consistently siding with the abusive buyers in any seller/buyer dispute
Your post is very well thought out, well written and in my humble opinion is deserving of being pinned to the top of the forum page for the next 6 months so it gets the visibilty it deserves.
I encourage all other sellers to vote on this post and send a message to Amazon that we are all fed up!
Seller_HagiOLXlfiEnr
Has anyone ever sued Amazon in small claims court?
Seller_5ZLUhOryuV8E7
I agree 100% we sellers need a better representation
Seller_tJHC0HPZ0Q9Ux
Totally agree. I asked Amazon customer service to solve the problem and got the same reply, just like a robot.
Seller_bSnqvAQftSIFB
AMEN!!!! This platform is ridiculous for seller support.
Seller_f8OXir11R2wCP
I sell books. At the moment, I have two buyers who claim not having received their purchases even though Canada Post clearly shows that their parcels were delivered. Last year, Amazon gave two AtoZ refunds on two books that were sold under their value again because the client claimed non delivery.
Another problem I have is Amazon dictating at what price I must sell my books. Amazon clearly states that sellers are free to set their own prices. Why then is 25% of my inventory not saleable because I must sell my merchandise at a loss? How about the material I use to wrap/ship my books? Who cares, right? Quite often, I sell a book for, let's say, $30 in a category where other similar books sell for over $100. Instead of telling me my price is too high, why not let me know when my prices are too low? Now that would be a nice service that Amazon could provide! Any Canadian seller knows that shipping in Canada is expensive and that we must adjust our prices accordingly. Amazon does not care! It's volume sales they are interested in, who cares about the seller's loss?
Thank you for bringing all these issues up. All of them are relevant to my business.
Seller_xj92Mpsd4kOtK
Same here. My conclusion is that Amazon is the best way to get free items, I just had an issue with a buyer that at first, he claimed that item has not received, then I proved to him that it has been delivered at his address. Then he said he wants to return but he can't open a request, so I suggested him to contact Amazon. Next thing he opens A-Z claim claiming that the item is broken and win!! Unbelievable!! I mean how can't you see that he's lying to get a free item?? Of course, they denied my appeal also
Seller_1idNlTUpfKbZW
Notice nothing from seller support?
Seller_LTv2zrpA8Qcn1
Agreed.
I've said years ago - IF Amazon (Customer Service) does not follow its own policies in addressing/resolving claims, then AMAZON should fund the transaction with NO negative impact on the seller. Simple.
What we have to realize is that scammers also 'rip off' Amazon-the-seller as well, and in the same manner. Amazon-the-seller also suffers loss. But as we know Amazon can afford being ripped off.
It is easy to see that Amazon prides and promotes itself as a hassle-free company. BUT it is at our sellers' expense, as we are dragged in, in order for the promoted image to work. Third party sellers, are the only ones who do not benefit from this institutionalised robbery.
Asking for cases to be considered INDIVIDUALLY, and by humans who will abide with policies, costs money. Have you ever heard of a Customer Service associate being disciplined for not following policy? I haven't.
For what it's worth, the many many complaints which dominate the forum here (and on .com), were practically unheard of 15 years ago. So I know what you're asking is POSSIBLE.
Seller_xJx7vH6fvZFD9
While I agree that Amazon is being increasingly difficult as a marketplace and business model, and I also agree with your statement that Amazon will always protect customers to the detriment of sellers, some of your arguments seem flawed.
Arbitrary and unjustified product returns without any explanation,
What do your mean by ''arbitrary and unjustified'' product returns?
Customers have 30 days to return the products in unused condition, no justification is required from them.
The real issue is when customers abuse the system, especially FBA, and exceed the return window, or scam sellers by returning used/damaged/substitute products. This is the big issue and Amazon does not do anything to fight back return scams.
Customers falsely claiming "Item not received" even when we provide clear photo and tracking proof of delivery,
A photo showing the product delivered at the doorstep has never been approved by Amazon as proof of delivery. Only a signature does. What if the product is subsequently stolen? Sure, the probability are very low, but it is still possible. Amazon wants proof that the right person received the right order within the promised delay.
Sellers need to understand this, as it also took me some time to digest.
We were getting scammed either by the carrier or customer, until we simply accepted the fact that Amazon request a signature to ever get the chance to win a claim.
If your package was 1. delivered on time 2. with a signature
You will not lose 95%+ of your A-to-Z claim. When you launch a new product, you need to calculate that your shipping cost will include an extra fee for a signature, and additional delivery attempts if your product is worth a significant amount of money. If it's cheap, you can take the risk of not using signatures, but you will lose some money for parcels delivered to the wrong address, or scams.
You need to pick your ''poison'' and that depends entirely on what product you are selling.
The A-to-z Guarantee Claim system, in particular, has become a tool of abuse. Some customers exploit this process solely to receive free products—even after confirming delivery and expressing satisfaction. This misuse leads to severe financial loss and erodes seller trust in the platform.
It can only be used as abuse if you don't collect a signature.
If you pay 1 extra dollar to collect signature, you will avoid this most of the time.
The only way a customer can scam you if you collected a signature is by contesting the transaction 2 times or more with the financial institution or card provider. Amazon will never cover you for this.
