Hello,

I have some products. I enrolled to Brand Registry (but my Brand is pending on USPTO). So I can not report a violation some sellers is hijacking my ASINs.

But what has Amazon done to protect legitimate sellers? These Hijackers are selling a completely different product than the one clearly described by us.

We have spent a lot of money on: Branding, Joining VINE, Running PPC ads to attract buyers...

However, one day - other sellers jumped in, selling a completely different product that I could not report because:

1. I could not use the Report a violation function in Brand Registry because my Trademark was in Pending status.

2. Using Report abuse of Amazon policies: I will immediately receive an automated email from Amazon with the following content: "Thank you for your report of a suspected policy violation. We cannot take action on the report as no violation has been identified on the reported [ASIN] for the violation type selected."

3. Contacting Support Team: Does not resolve the issue.

So, how do I protect my brand while waiting for the USPTO to grant it?

It's devastating to see your business being destroyed every day by dishonest sellers.